TBOF is raising funds to help Give India provide cooked meals and weekly ration kits to poor families struggling with poverty that the pandemic has created

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We have been keeping to our work, the daily grind at the farm, in our kitchen, at the packhouse, from the homes of all our team mates who are almost always huddled up virtually attending to tasks at hand, pushing through, making things happen. Product launches have been happening, some new team members getting hired, new geographies getting activated through dispatch centres, sowing, harvesting, weeding at the farms, food becoming their finished forms in bottles ready to make their way to all your homes. There is no stopping. Because we can't. 

While all of this and so much more is happening, and we have been showing up on social media channels for the sake of our followers and families who depend on us for their livelihoods; we must now reveal the heaviness that has been a constant feeling in these last few months. How terrible it is to imagine a life of uncertainty - uncertainty of livelihood, the next meal, a home to return to… uncertainty of reuniting with family, of breathing fully once again, of staying alive. 

We at TBOF must now call out for your support. We are raising funds for Give India's work towards feeding those who have been hungry, under economic duress and thrown into poverty by the pandemic. TBOF is raising funds to help Give India provide cooked meals and weekly ration kits to poor families struggling with poverty that the pandemic has created.

Since the last 8 months, we were creating this really special Recipe Book - SWAAD, that shines the essence of Ghee at its soul! Many many months of hard work with a team of artists - photographers, designers, illustrators, writers, homecooks, professional Chefs who came together to create this exquisite heirloom of regional Ghee dishes from across the country! 

We would have surely sold this at a fair price for what it means to us and the hours spent honing this to what it has become now, had we stuck to plan. But instead, we have now decided to gift SWAAD to each one of you donating above Rs 2000/- as a token of our gratitude for your support. 

So dear patrons, please donate generously. ₹1,750 will provide 2 meals a day for a week to one family. And ₹500 can help a poor family with one week’s ration. Meals will be served to hungry families in need across locations including Maharashtra, Delhi and Karnataka. To know more about the need on the ground click here .

Each meal will be a nutritional platter comprising healthy staples like rice, daal, vegetables, chapati and more. Rations kits will contain daal, rice, salt, oil, atta, masala, tea, sugar etc.

Many of you would have already donated to several Covid fundraisers by now. We truly appreciate all acts of kindness at this hour, so in case you've just made a donation somewhere and are finding it difficult to donate again, please do not hesitate to share this widely and spread the word. 

Because compassion shouldn't stem from convenience or motive. For us to put SWAAD out there at no cost for all of you isn't going to be easy at all. But for all of you donating generously, we wanted to send you a piece of our heart, and this gesture is our love in action. 

What is that numbness from not knowing where your children will have their next meal from? We will never know. 

What will it take for you and me, connected by our shared humanness to heal each other, to not just create light at the end of this dark tunnel but to BE THE LIGHT ourselves, as we walk each other to safer places? 

For all of us trapped in this maze of web connections, unable to escape the glow of our screens for too long, let's make this a constructive way forward - if you are really seeking transformation, just pause, put everything aside and just GIVE. 

We will be sending a physical copy of this exquisite collection of regional recipes with Ghee to all of you from India donating above INR 2000/- If you live abroad, you can absolutely donate to support the cause and have the Recipe Book shipped to an address in India or request for a digital copy via email. 

Today we realize, as we type this out to the world, that  each one of you who will give, help heal those who are suffering, bringing them food when there is no hope; for all of you, SWAAD was always meant to be our ode, something that we did not know ourselves. These are honest food stories wrapped in blessings and love from our home to yours.

ReplyForward


About The Beneficiary Organisation

We have been keeping to our work, the daily grind at the farm, in our kitchen, at the packhouse, from the homes of all our team mates who are almost always huddled up virtually attending to tasks at hand, pushing through, making things happen. Product launches have been happening, some new team members getting hired, new geographies getting activated through dispatch centres, sowing, harvesting, weeding at the farms, food becoming their finished forms in bottles ready to make their way to all your homes. There is no stopping. Because we can't. 

While all of this and so much more is happening, and we have been showing up on social media channels for the sake of our followers and families who depend on us for their livelihoods; we must now reveal the heaviness that has been a constant feeling in these last few months. How terrible it is to imagine a life of uncertainty - uncertainty of livelihood, the next meal, a home to return to… uncertainty of reuniting with family, of breathing fully once again, of staying alive. 

We at TBOF must now call out for your support. We are raising funds for Give India's work towards feeding those who have been hungry, under economic duress and thrown into poverty by the pandemic. TBOF is raising funds to help Give India provide cooked meals and weekly ration kits to poor families struggling with poverty that the pandemic has created.

Since the last 8 months, we were creating this really special Recipe Book - SWAAD, that shines the essence of Ghee at its soul! Many many months of hard work with a team of artists - photographers, designers, illustrators, writers, homecooks, professional Chefs who came together to create this exquisite heirloom of regional Ghee dishes from across the country! 

We would have surely sold this at a fair price for what it means to us and the hours spent honing this to what it has become now, had we stuck to plan. But instead, we have now decided to gift SWAAD to each one of you donating above Rs 2000/- as a token of our gratitude for your support. 

So dear patrons, please donate generously. ₹1,750 will provide 2 meals a day for a week to one family. And ₹500 can help a poor family with one week’s ration. Meals will be served to hungry families in need across locations including Maharashtra, Delhi and Karnataka. To know more about the need on the ground click here .

Each meal will be a nutritional platter comprising healthy staples like rice, daal, vegetables, chapati and more. Rations kits will contain daal, rice, salt, oil, atta, masala, tea, sugar etc.

Many of you would have already donated to several Covid fundraisers by now. We truly appreciate all acts of kindness at this hour, so in case you've just made a donation somewhere and are finding it difficult to donate again, please do not hesitate to share this widely and spread the word. 

Because compassion shouldn't stem from convenience or motive. For us to put SWAAD out there at no cost for all of you isn't going to be easy at all. But for all of you donating generously, we wanted to send you a piece of our heart, and this gesture is our love in action. 

What is that numbness from not knowing where your children will have their next meal from? We will never know. 

What will it take for you and me, connected by our shared humanness to heal each other, to not just create light at the end of this dark tunnel but to BE THE LIGHT ourselves, as we walk each other to safer places? 

For all of us trapped in this maze of web connections, unable to escape the glow of our screens for too long, let's make this a constructive way forward - if you are really seeking transformation, just pause, put everything aside and just GIVE. 

We will be sending a physical copy of this exquisite collection of regional recipes with Ghee to all of you from India donating above INR 2000/- If you live abroad, you can absolutely donate to support the cause and have the Recipe Book shipped to an address in India or request for a digital copy via email. 

Today we realize, as we type this out to the world, that  each one of you who will give, help heal those who are suffering, bringing them food when there is no hope; for all of you, SWAAD was always meant to be our ode, something that we did not know ourselves. These are honest food stories wrapped in blessings and love from our home to yours.

ReplyForward


About The Beneficiary Organisation

credit-cardAll credit/debit cards
net-bankingNet Banking
upi
phonepay
gpay
paytm